Artificial Flavor

Artificial flavors are simply chemical mixtures that mimic a natural flavor in some way. The evaporated chemical comes in contact with sensory cells in the nose and activates them. In the case of taste, a chemical has to activate the taste buds. esters.

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The term "artificial flavor" or "artificial flavoring" means any

substance, the function of which is to impart flavor, which is not

derived from a spice, fruit or fruit juice, vegetable or vegetable

juice, edible yeast, herb, bark, bud, root, leaf or similar plant

material, meat, fish, poultry, eggs, dairy products, or fermentation

products thereof.

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There are hundreds of chemicals known to be flavoring agents. 

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For examples of these chemicals, go here.

The chemical industry approached the food industry and quickly touted the benefits of artificial petroleum based ingredients in the nation's food supply. Manufacturing benefits of chemical based colors over natural colors included - convenience, lower cost and an almost unlimited shelf life.

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The above statement's link goes on to tell of how by removing chemically altered, or artificially flavored food from a child's diet, (I have heard of many issues with adult ADHD, inability to focus also. Just my thoughts, but perhaps this could help across the board), that the symptoms of ADHD and behavioral issues improved dramatically.

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